eBay Goose luxury watch sales by funding 10% off sale

eBay is giving sellers in one of its priority categories a huge advantage by funding a sale at 10% off. Shoppers will save up to $1,300 on the purchase of a luxury watch if they receive an invite containing a special coupon code and activate the coupon at checkout.

The sale may attract buyers, but it may also bring more inventory to the site from sellers and collectors who want to take advantage of the eBay-funded promotion.

In September, eBay increased the selling fees in jewelry and watches (excluding watches, parts and accessories) as follows:

  • 15% if the total amount of the sale is $5,000 or less, calculated per item;
  • 9% if total sale amount is over $5,000, calculated per item.

The new 10% coupon for buyers is valid on a single purchase of a qualifying luxury watch of $2,000 or more. Coupon discount is capped at a maximum value of $300 for purchases of $2,000 to $4,999.99, capped at a maximum value of $600 for purchases of $5,000 to $9,999.99 and capped to a maximum value of $1,300 for purchases of $10,000 or more. Be sure to read the full terms and conditions before redeeming.

The sale started on November 15 and will run until November 24, 2022. The email invitation was subject “Save 10% on watches over $2,000” and linked to a landing page on eBay.com.

Ina Steiner

Ina Steiner
Ina Steiner is co-founder and editor of EcommerceBytes and has been reporting on e-commerce since 1999. She is a widely cited authority on marketplace selling and is the author of “Turn eBay Data Into Dollars” ( McGraw-Hill 2006). His blog was featured in the book “Blogging Heroes” (Wiley 2008). She is a member of the Online News Association (September 2005 – present) and Investigative Journalists and Editors (March 2006 – present). Follow her on Twitter at @ecommercebytes and send topical tips to [email protected] See disclosure at EcommerceBytes.com/disclosure/.

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